Tag Archives: E-commerce

E-commerce info, news, and tips for small business owners and entrepreneurs.

Web Design, Web Development, SEO Schemes, Scams and Rip-Offs

Scams Regarding Web Design, Web Development, SEO

This article is about Web Design, Web Development, SEO schemes, scams and rip-offs. It’s not a particularly a fun topic but it is an important one and one that should be discussed.

We’ve had many clients who have come to us during the middle of their project (while working with another company or provider) because they’re stuck in a bad situation and need rescue. What is more unfortunate is that many of these clients who were caught in these schemes, scams, and rip-offs came to us earlier but was swayed by a “lower price” provider because their pricing was “more attractive”. There are a few sayings that we feel are always important to keep in mind:

  1. You get what you pay for.
  2. If it’s too good to be true, it probably is.
  3. If it’s cheap, it ain’t be good; if it’s good, it ain’t cheap. Continue reading

Successful Online Campaigns – The Website and Online Marketing

Successful online campaigns consist of Web sites and online marketing.

There are two parts to any successful online campaigns – the website and online marketing. Often we see small businesses complete their website and stop there as if the job is done. It isn’t. In fact, it’s only the beginning.

Having a good website does not only mean having a website that looks “good”. Yes, it should be easy to navigate, easy on the eyes, well organized, etc. A good website also offers your customers and your visitors something of value, perhaps something that can make their lives a little easier. (Unfortunately, telling them about your business or talking about your products or services alone does not necessarily constitute “making their life easier”. There needs to be more.) Continue reading

Successful Advertising by Thomas Smith in 1885

Successful Advertising by Thomas Smith in 1885

The first time people look at any given ad, they don’t even see it.
The second time, they don’t notice it.
The third time, they are aware that it is there.
The fourth time, they have a fleeting sense that they’ve seen it somewhere before.
The fifth time, they actually read the ad. Continue reading

Steps in Web Design, Web Development, Website Redesign Projects

Website Preparation for Holiday Shopping

This article will show you the steps in Web design, Web development, Website Redesign projects and explain why it is so important to start projects early, especially if you are trying to capture a piece of the holiday shopping such as Black Friday or Cyber Monday. Also, in recent years the holiday shopping has begun weeks before Black Friday. So it pays to plan ahead!

Here’s a simplified version of what takes places step-by-step in a custom Web design, Web development, or website redesign project that is done properly and correctly:

Continue reading